Expertizing: Get More Media Attention for your Business
Fern Reiss
postponed will reschedule In today's world, positioning is everything. A handful of individuals seem to dominate, out-consult, and out-sell everyone else. Want to become known as that expert in your field, quoted by the media on a daily basis?
Fern Reiss has been featured in The New York Times, The Wall Street Journal, The Washington Post, The Boston Globe, The International Herald Tribune, Entrepreneur, The Associated Press, United Press International, PBS, Voice of America, Glamour, Family Circle, Redbook, Self, Health, Parents, Parenting, First for Women, Women's World, Newsday, Newsweek, Salon, Fortune Small Business, USA Today, and Wall Street Week. In fact, she's been quoted in over 100 prestigious publications in the past *six months*. She calls this 'Expertizing' and it's great for business, whatever business you're in. Fern has Expertized small businesses, large businesses, and non-profits--everyone from the Hilton Hotels Corporation to the United Methodist Church. Learn her secrets of Expertizing--and how to get this sort of media attention for your business! In this teleclass, you'll learn: * Why speakers *must* be quoted by the media * Why you need to publish a book to be successful * How you can be quoted by the top US media--every day * Why you should join Facebook * What else you should be doing to increase your media mentions Fern Reiss is CEO of Expertizing.com, and Director of the International Association of Writers (http://www.InternationalAssociationofWriters.com).. Her all-day Expertizing Workshops on how to achieve fame for your expertise and media attention for your business are held at the Ritz Carlton Hotels in Manhattan and Boston. She also Expertizes several Fortune 100 firms on a consulting basis. Fern is also CEO of PublishingGame.com, a company that offers books, workshops, and consulting for anyone who's always wante to publish a book, on how to find a literary agent and traditional publisher; how to set up your own publishing house and self-publish; and how to successfully promote your book. Fern frequently keynotes conferences and corporate groups, including Book Expo America, Media Relations, The American Society for Journalists and Authors, and The Commonwealth Institute. Sign up for her complimentary monthly email newsletter on how to get more media attention for your business at http://www.Expertizing.com.